Things to Consider When You’re Doing Sponsored Content | Podmas Day 17

Things to Consider When You’re Doing Sponsored Content | Podmas Day 17

Eventually you’re going to be approached by a brand to do a sponsored post. First of all, let me say congratulations! Second, let’s put on our thinking cap and see if this is a good fit for you. So what are some general questions or guidelines one could follow when it comes to getting paid? 

Let’s discuss a few points. You deserve to be paid, don’t do things for “exposure”. Exposure most of the time is, worthless to you in the long run and extremely beneficial to the other party in the short term. If this is you, you may want to consider lacing up your Nike’s and getting the heck out of dodge. Not to say that doing some things for free can work out for you in the long run, absolutely they can, but those types of opportunities are usually best found by you, not the person who is asking. 

You should be getting paid for your time and effort and expertise. I know you may feel like you are a nobody, but you are a somebody and somebodies…get paid. Here are some sites that are good for helping you ball park a figure when you don’t know what to start charging and connecting you with brands that are looking for an influencer maybe just like you.

FameBit
GrapeVine
Fohr
Octoly
Inluenster
GeekSmash

Make sure you have a contract and you know who is paying you, what is required, how compensation works, who owns the end result and where it will reside. I hope all of  this helps you on your next sponsored content masterpiece! 

Feel free to join my FaceBook group if you’re interested in continuing your journey from Brand New to Branded Business. Also, if you’re enjoying this series, please leave a ☆☆☆☆ review (5 Star) on your favorite listening platform I would really appreciate it!

See you all tomorrow, 
-Shelly

How to Love Your Haters | Podmas Day 16

How to Love Your Haters | Podmas Day 16

Can you feel the love online? I hope you can, but occasionally, unfortunately, you’re also eventually going to see someone’s lack of love for you. This could come in the form of a hate comment or an unwelcome comment about your physical appearance. 

Today I’m talking through some ways to love your online haters. I get it, it’s tough, I’ve been there, I’ve cried. I don’t want you to go through all the same thoughts I did. I wish someone were around to tell me why I shouldn’t care as much as I do and how I shouldn’t let it affect me the way it does. 

It’s easier said than done to “focus on the positive” but in reality, the execution of this can be…challenging. I’m here to tell you I get it. There is something wrong with THEM, not something wrong with you. You are brave enough to put something on the internet that you love and want to share with the world. 

The simple act of you doing this shows that you are brave and talented and it’s amazing. The fact that these online trolls have to take time out of their day to bring you down is just really sad when you think about it in the end. 

Talk it out with a friend but realize that these people don’t know you and in real life would never speak to you with such venom and hatred. People online get brave behind a keynoard and think it’s perfectly fine to say and type anything that they are thinking and many of them do it just for fun, forgetting that there are REAL people on the receiving end of these messages. 

Most of these people would be so embarrassed if they had to show their mother, or grandmother the types of comments and messages they send to people. The likelihood of you ever running into one of these people in real life is slim to none. The chances of them being brave enough to say the same things to you is almost non-existent. 

Keep trucking on, that’s all I can tell you. I’m here for you and if you want to swap “best hater comments” online sometime, I might just be down to play the game! 

Feel free to join my FaceBook group if you’re interested in continuing your journey from Brand New to Branded Business. Also, if you’re enjoying this series, please leave a ☆☆☆☆ review (5 Star) on your favorite listening platform I would really appreciate it!

See you all tomorrow, 
-Shelly




The Good, the Bad, the Reasons Behind Live Streaming | Podmas Day 15

Are there good reasons to live stream and valid reasons to avoid going live? Today we’re going to discuss reason why people like to live stream as well as some equipment recommendations that I have if you want to live stream for your own channel. 

OBS

Logitech C920

Logitech C922

Blu Yeti USB Microphone

Shure MV51 Microphone

BlackMagic Studio Thunderbolt kit

Panasonic G7

Feel free to join my FaceBook group if you’re interested in continuing your journey from Brand New to Branded Business. Also, if you’re enjoying this series, please leave a ☆☆☆☆ review (5 Star) on your favorite listening platform I would really appreciate it!

See you all tomorrow, 
-Shelly

Subpocalypse on YouTube! | Podmas Day 14

It started as a tweet, a notice from Team YouTube about a subscriber cleanup process and a link to an article about what was happening. You could see the panic start to sink in for some folks, “Why is this happening? Where are my people going? How do I fix this?” questions started showing up online and the term and hashtag #subpocalypse started trending on Twitter. 

Today we are tackling the subject head on, what it means to have a spam subscriber clean up, what can you expect over what time frame,  and if you should be scared. 

Inevitably, it always pops up on any video you see, something along the lines of “Sub4Sub” and “Any small youtubers want to support each other?” The “support” is just an promise of a new subscriber, one who will never watch your videos and engage with your content but you don’t care as long as you see the numbers tick upwards on social blade counters. 

According to this article from youtube, Sub4Sub is actually a Terms of Service violation and could potentially get your channel terminated yet you see it time and time again. I don’t want anything like this to happen to you so lets talk about what is happening. I hope that this helps clarify YouTube’s stance on this subject. 

Feel free to join my FaceBook group if you’re interested in continuing your journey from Brand New to Branded Business. Also, if you’re enjoying this series, please leave a ☆☆☆☆ review (5 Star) on your favorite listening platform I would really appreciate it!

See you all tomorrow, 
-Shelly



VidCon & VidSummit & GenBeauty, Oh My! | Podmas Day 13

VidCon & VidSummit & GenBeauty, Oh My! | Podmas Day 13

Should you be attending conferences? The answer is a resounding YES! Which conference should you be attending? This answer is a little bit more complicated. I’m giving you some of my thoughts having attended several conferences in the last year and maybe it will help you decide! 

Hope to see you at a conference next year, what other conferences would you recommend? I hear social media marketing world is a good one!! 

Feel free to join my FaceBook group if you’re interested in continuing your journey from Brand New to Branded Business. Also, if you’re enjoying this series, please leave a ☆☆☆☆ review (5 Star) on your favorite listening platform I would really appreciate it!

See you all tomorrow, 
-Shelly

How Will I Know? How Deep is Your Love? | Podmas Day 12

No matter what FaceBook group or forum you end up in, the question always comes up: “How do I get ____ to send me free product?” Today I’m showing you something that worked for me, but keep in mind that your mileage may vary. 

I’m honestly not in the best headspace today, I will update this description at a later time. Thanks for understanding. 

Feel free to join my FaceBook group if you’re interested in continuing your journey from Brand New to Branded Business. Also, if you’re enjoying this series, please leave a ☆☆☆☆ review (5 Star) on your favorite listening platform I would really appreciate it!

See you all tomorrow, 
-Shelly

Thumb #NailIt From Here on Out! | Podmas Day 11


Thumb #NailIt From Here on Out! | Podmas Day 11

Today we’re talking Thumbnails and my general guidelines I’ve picked up from attending presentations at VidSummit and VidCon, learned inside of FaceBook Groups and picked up over my years on the platform. I hope you find it helpful, and it you don’t, it was that guys idea over there not mine! 😉

Let me know what you’re rules of thumbnail making might be, I’d love to hear and thanks for tuning in to another episode of Podmas!  

Click the link if you want to get some help with your thumbnails from Roberto Blake’s YouTube Starter Kit

Feel free to join my FaceBook group if you’re interested in continuing your journey from Brand New to Branded Business. Also, if you’re enjoying this series, please leave a ☆☆☆☆ review (5 Star) on your favorite listening platform I would really appreciate it!

See you all tomorrow!
-Shelly

It takes a Village | Podmas Day 10

It takes a Village | Podmas Day 10
Ever wonder why the creator you follow online that has millions of subscribers seems to live the picture perfect life? Why they always have an aesthetically pleasing Instagram feed and get to rub elbows on red carpets with celebrities you’ve always wanted to meet? Ever wonder why they are constantly on the branding of some company and launching new amazing merchandise and makeup lines when you are just wishing someone from a PR company would know who the heck you are? 

There is a very good reason for all of this, and I’m going to let you in on the secret that a lot of them don’t want to tell you. The truth is they have a team, sometimes enough to fill a bus with of people who are helping to feed the machine. Let’s briefly talk about the members of an entourage that you might come across and why you should NOT feel bad about where you are currently when you don’t have this army of people in your life too. 

I hope this gives you a little perspective and helps you realize that it sometimes take an entire team to do what you are handling currently all by yourself. It’s all about scale. In the words of Kris Jenner: “You’re doing great sweetie!”

Feel free to join my FaceBook group if you’re interested in continuing your journey from Brand New to Branded Business. Also, if you’re enjoying this series, please leave a ☆☆☆☆ review (5 Star) on your favorite listening platform I would really appreciate it!

See you all tomorrow!
-Shelly

Relax, Don’t Do It, When it Comes to Certain Music! | Podmas Day 9

Relax, Don’t Do It, When it Comes to Certain Music! | Podmas Episode 9

Do you hear what I hear? It’s the sound of illegal songs all across the interwebz…people, this is a rookie mistake. Yes, I understand you love Ariana Grande, I do too, but when it comes to using music that you’re not supposed to? Please don’t just say Thank You, Next.Worried about where to find copyright free music for your online videos? Let’s talk about a few places that you CAN get music that is allowed in your online videos. I hope this helps you out.

Today we are talking about:

YouTube Audio Library

Epidemic Sound

SoundCloud

AudioHero

Use code “ShellySaves” for 10 FREE SONGS!
*Not an affiliate code, I receive nothing for this, just a free code for you! This video is not sponsored by AudioHero but I do use them personally and wanted to share this great resource with you for making videos.

You can search AudioHero’s library of over 250,000 tracks by genre, mood, BPMs and download your choice of MP3, AIFF, or WAV formats. AudioHero owns the copyright for all their music and their tracks can be used anywhere you make and publish online videos.

Also note, that if you have any paid level of service of TubeBuddy, you can get 10 Free downloads per month with your membership.

Here’s the video where I talk about Audio Hero:

Feel free to join my FaceBook group if you’re interested in continuing your journey from Brand New to Branded Business. Also, if you’re enjoying this series, please leave a ☆☆☆☆ review (5 Star) on your favorite listening platform I would really appreciate it!

See you all tomorrow!
-Shelly

How to Save 1 Hour Every Week! Time Management Tips | Podmas Day 8

How to Save 1 Hour Every Week! Time Management Tips | Podmas Day 8

Time, we all need more of it but what if I told you that I could find a way to give it to you? Today I’ve got some tips that help save me time each week and that I feel could help you too. Some of these are super simple, but super simple things tend to work most often, am I right? I believe that by implementing some of these tips you could save yourself an hour every week when it comes to your video creation process. I’d love to hear from you if you try any of these ideas and if it did save you time!

If you have ideas on how best to get back your time, please drop a comment, I’d love to hear them. If you’re enjoying this podcast please consider leaving a 5 ☆ review on your favorite listening platform, it will help others find the podcast. See you all tomorrow for Podmas Day 9!

-Shelly